0


国际交流

MCM604: International Communication
课程网址: http://ocw.vu.edu.pk/CourseDetails.aspx?cat=Mass+Communication&co...  
主讲教师: Dr Zafar Iqbal
开课单位: 巴基斯坦虚拟大学
开课时间: 信息不详。欢迎您在右侧留言补充。
课程语种: 英语
中文简介:
国际传播、传播与帝国的历史背景,大众传媒的出现,从共产主义宣传到资本主义劝说的冷战,国际传播与发展,国际传播理论化的途径,国际传播文化研究视角,国际传播理论。信息社会,全球化的论述,二十一世纪的关键政治经济,建立全球通信基础设施,电信私有化,电信业自由化,电信业世界,自由化全球通信体制的含义,全球媒体标志交换、融合、全球媒体产品贸易、全球新闻和信息、网络、制定全球新闻议程、传播和文化全球化、关注文化多样性、媒体市场的区域化和本地化、全球媒体的逆向流动、在小屏幕上看到大世界、全球文化光盘内容、全球电视反流、互联网时代的国际交流、互联网时代的曙光、从“信息自由流”到“商业自由流”的案例研究:微软垄断;互联网作为政治工具、媒体参与者和网络世界,文明、媒体和文化的冲突帝国主义、媒体和外交政策媒体在外交政策制定中的作用、穆斯林对西方的描绘、穆斯林对西方媒体的描绘、互联网时代的国际交流、国际交流的连续性和变化
课程简介: The historical context of international communication, Communication and empire, Advent of the popular media, The cold war-from communist propaganda to capitalist persuasion, International communication and development, Approaches to theorizing international communication, Cultural studies perspective on international communication, Theories of the information society, Discourses of globalization, A critical political-economy for the twenty-first century, Creating a global communication infrastructure, The privatization of telecommunication, Liberalization of the telecom sector, The world of telecommunication, Implication of a liberalized global communication regime, The global media marketplace, Convergence, Global trade in media products, Global news and information, network, Setting the global news agenda, Communication and cultural globalization, Concerns for cultural diversity, Regionalization and localization in the media market, Contra flow in global media, Seeing the big world on a small screen, Global culture’s discontent, Global counter flow of television, International communication in the internet age, The dawn of the internet age, From a ‘free flow of information’ to ‘free flow of commerce’ Case study: The Microsoft monopoly; The internet as political tool, Media actors and the NWICO, The Clash of Civilizations, Media and cultural imperialism, Media and foreign policy Role of media in the formulation of foreign policy, Muslim Portray On Western, Muslim Media on Western Media, International Communication in the Internet Age, International Communication – Continuity and Change
关 键 词: 大众媒体; 国际交流与发展; 文化研究
课程来源: 巴基斯坦虚拟大学公开课
最后编审: 2021-02-07:nkq
阅读次数: 62