图 书 馆
从网络挖掘到发明互联网新科学From Mining the Web to Inventing the New Sciences Underlying the Internet |
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| 课程网址: | http://videolectures.net/kdd07_fayyad_fmtw/ |
| 主讲教师: | Usama Fayyad |
| 开课单位: | 领英公司 |
| 开课时间: | 2007-08-13 |
| 课程语种: | 英语 |
| 中文简介: |  |
| 课程简介: | As the Internet continues to change the way we live, find information, communicate, and do business, it has also been taking on a dramatically increasing role in marketing and advertising. Unlike any prior mass medium, the Internet is a unique medium when it comes to interactivity and offers ability to target and program messaging at the individual level. Coupled with its uniqueness in the richness of the data that is available for measurability, in the variety of ways to utilize the data, and in the great dependence of effective marketing on applications that are heavily data-driven, makes data mining and statistical data analysis, modeling, and reporting an essential mission-critical part of running the on-line business. |
| 关 键 词: | 互联网; 交互性; 数据挖掘 |
| 课程来源: | 视频讲座网 |
| 最后编审: | 2020-01-13：chenxin |
| 阅读次数: | 21 |