图 书 馆
IT研讨会：协同创新网络15.599 Workshop in IT: Collaborative Innovation Networks (MIT) |
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| 课程网址: | http://ocw.mit.edu/courses/sloan-school-of-management/15-599-work... |
| 主讲教师: | Peter Gloor |
| 开课单位: | 麻省理工学院 |
| 开课时间: | 信息不详。欢迎您在右侧留言补充。 |
| 课程语种: | 英语 |
| 中文简介: |  |
| 课程简介: | Diversity begets creativity—in this seminar we tap the amazing power of swarm creativity on the Web by studying and working together as Collaborative Innovation Networks (COINs). As interdisciplinary teams of MIT management, SCAD design, University of Cologne informatics, and Aalto University software engineering students we will explore how to discover latest trends on the Web, and how to make them succeed in online social networks. We study a wide range of methods for predictive analytics (coolhunting) and online social marketing (coolfarming), mostly based on social network analysis and the emerging science of collaboration. Students will also learn to use our own unique MIT-developed Condor tool for Web mining, social network analysis, and trend prediction. |
| 关 键 词: | 协同创新网络; 社交营销; 网络挖掘; 趋势预测; 病毒式营销 |
| 课程来源: | 信息不详。欢迎您在右侧留言补充。 |
| 最后编审: | 2017-05-04：lkn |
| 阅读次数: | 20 |