0


MAS.666 / 15.971发展企业家精神

MAS.666 / 15.971 Developmental Entrepreneurship
课程网址: http://ocw.mit.edu/courses/media-arts-and-sciences/mas-666-develo...  
主讲教师: Alex Pentland
开课单位: 麻省理工学院
开课时间: 2003-01-01
课程语种: 英语
中文简介:
本课程通过成功和失败企业的案例来调查发展中的企业家精神,并通过创业行动来部署和推广产品和服务。通过借鉴活生生的历史案例,特别是来自南亚、非洲、拉丁美洲以及东欧、中国和其他发展中地区的案例,我们力求涵盖发展企业家面临的广泛挑战和机会。最后,我们探讨在麻省理工学院实验室及其他地方开发的开发技术所带来的一系列已建立和正在形成的商业模式,以及新的商业机会。
课程简介: This class surveys developmental entrepreneurship via case examples of both successful and failed businesses and generally grapples with deploying and diffusing products and services through entrepreneurial action. By drawing on live and historical cases, especially from South Asia, Africa, Latin America as well as Eastern Europe, China, and other developing regions, we seek to cover the broad spectrum of challenges and opportunities facing developmental entrepreneurs. Finally, we explore a range of established and emerging business models as well as new business opportunities enabled by developmental technologies developed in MIT labs and beyond.
关 键 词: 发展中国家; 企业家; 人口增长; 社会良知; 人道主义设计; 低成本技术; 技术分布; 案例研究; 商业模式
课程来源: 麻省理工学院公开课
最后编审: 2024-07-23:chenjy
阅读次数: 44