0


15.902战略管理I

15.902 Strategic Management I
课程网址: http://ocw.mit.edu/courses/sloan-school-of-management/15-902-stra...  
主讲教师: Rohan Sahani Prof. Arnoldo Hax
开课单位: 麻省理工学院
开课时间: 2006-01-01
课程语种: 英语
中文简介:
本课程着重于当前战略管理中的一些重要问题。它将集中于现代分析方法和持久的成功战略实践。它是有意识地以技术和全球前景来设计的,因为这个方向在许多方面突出了战略管理的重大新趋势。本课程旨在为学生提供一个实用的方法,将指导企业、业务和职能战略的制定和实施。
课程简介: This course focuses on some of the important current issues in strategic management. It will concentrate on modern analytical approaches and on enduring successful strategic practices. It is consciously designed with a technological and global outlook since this orientation in many ways highlights the significant emerging trends in strategic management. The course is intended to provide the students with a pragmatic approach that will guide the formulation and implementation of corporate, business, and functional strategies.
关 键 词: 战略管理; 功能战略; 业务管理; 业务流程; 业务模型; 战略规划
课程来源: 麻省理工学院公开课
最后编审: 2024-05-08:chenjy
阅读次数: 33