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认知控制与更好的经济决策途径

Cognitive control and the path to better economic decision making
课程网址: http://videolectures.net/snc2015_repovs_cognitive_control/  
主讲教师: Grega Repovš
开课单位: 卢布尔雅那大学
开课时间: 2015-09-07
课程语种: 英语
中文简介:
人们通常至少含蓄地认为,更好的认知控制应该导致更理性的决策,这一假设影响了管理控制策略,这些策略通常试图激励深思熟虑的推理和明确的认知控制。然而,认知努力的增加是昂贵的,不可靠的,并且可能导致矛盾地强化次优决策,而不是做出更优的决策。在这篇演讲中,我们将首先探讨激励在改善认知控制方面的有效性,包括行为结果和大脑激活。接下来,我们将回顾研究不同奖励方案下认知努力机制的研究,并比较努力自我控制与重构以促进最佳选择的效率和估计成本。最后,我们会考虑采用认知策略来更好地进行经济决策。
课程简介: It is often—at least implicitly—assumed that better cognitive control should lead to more rational and therefore better decision making, an assumption which influences strategies for management control that often try to incentivize deliberate reasoning and explicit cognitive control. Increased cognitive effort is, however, costly, unreliable, and can lead to paradoxical strengthening of suboptimal decisions rather than enabling more optimal ones. In this talk, we will first explore how effective are incentives in improving cognitive control, both in terms of behavioral outcomes as well as brain activation. Next, we will review studies investigating the mechanisms of cognitive effort underlying different reward schemes, and comparing the efficiency and estimated cost of effortfull self-control vs. reframing to promote optimal choices. Finally, we will consider alternative strategies of employing cognitive control towards the path to better economic decision making.
关 键 词: 认知控制; 激励措施; 自我控制
课程来源: 视频讲座网
数据采集: 2020-12-21:yxd
最后编审: 2020-12-21:yxd
阅读次数: 70