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了解您的客户Understanding your customers |
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| 课程网址: | https://www.open.edu/openlearn/money-business/understanding-your-... |
| 主讲教师: | 信息不详。欢迎您在右侧留言补充。 |
| 开课单位: | 英国开放大学 |
| 开课时间: | 2020-11-06 |
| 课程语种: | 英语 |
| 中文简介: |  |
| 课程简介: | This free course, Understanding your customers, is a short introduction to understanding customers. The course underlines the relevance of understanding customers as individuals, members of society and members of organisations. It clarifies some key marketing concepts and terminology and highlights some differences between consumer and business-to-business marketing. The course is suitable for a variety of learners, including small business owners and those working in small businesses with limited access to specialists, as well as marketing professionals and those thinking about pursuing a course of study to become a marketing professional. This free course is an adapted extract from the Open University course B206 Understanding customers. Transcript |
| 关 键 词: | 了解客户; 营销概念; 客户介绍 |
| 课程来源: | 英国开放大学 |
| 数据采集: | 2022-05-12：chenxin01 |
| 最后编审: | 2022-05-12：chenxin01 |
| 阅读次数: | 37 |