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使用指针网络进行航空公司行程预测的深度选择模型

Deep Choice Model Using Pointer Networks for Airline Itinerary Prediction
课程网址: http://videolectures.net/kdd2017_mottini_pointer_networks/  
主讲教师: Alejandro Mottini
开课单位: 信息不详。欢迎您在右侧留言补充。
开课时间: 2017-10-09
课程语种: 英语
中文简介:
航空公司和在线旅行社等旅行提供商越来越有兴趣了解乘客在搜索航班时如何选择替代行程。这些知识可以帮助他们更好地展示和调整他们的产品,同时考虑市场条件和客户需求。一些常见的应用程序不仅是过滤和排序替代方案,而且还实时更改某些属性(例如,更改价格)。在本文中,我们专注于对航空乘客的航班行程选择进行建模的问题。这个问题历来是使用经典的离散选择建模技术来解决的。传统的统计方法,特别是多项式 Logit 模型 (MNL),由于其简单性和总体良好的性能而广泛应用于工业应用。然而,MNL 模型提出了一些在实际应用中可能不成立的缺点和假设。为了克服这些困难,我们提出了一种基于指针网络的新选择模型。给定输入序列,这种类型的深度神经架构将循环神经网络与注意力机制相结合,以学习其值对应于输入序列中的位置的输出的条件概率。因此,给定向客户提供一系列不同的替代方案,该模型可以学习指出客户最有可能选择的方案。所提出的方法在结合了在线用户搜索日志和航空公司航班预订的真实数据集上进行了评估。实验结果表明,所提出的模型在多个指标上优于传统的 MNL 模型。
课程简介: Travel providers such as airlines and on-line travel agents are becoming more and more interested in understanding how passengers choose among alternative itineraries when searching for flights. This knowledge helps them better display and adapt their offer, taking into account market conditions and customer needs. Some common applications are not only filtering and sorting alternatives, but also changing certain attributes in real-time (e.g., changing the price). In this paper, we concentrate with the problem of modeling air passenger choices of flight itineraries. This problem has historically been tackled using classical Discrete Choice Modelling techniques. Traditional statistical approaches, in particular the Multinomial Logit model (MNL), is widely used in industrial applications due to its simplicity and general good performance. However, MNL models present several shortcomings and assumptions that might not hold in real applications. To overcome these difficulties, we present a new choice model based on Pointer Networks. Given an input sequence, this type of deep neural architecture combines Recurrent Neural Networks with the Attention Mechanism to learn the conditional probability of an output whose values correspond to positions in an input sequence. Therefore, given a sequence of different alternatives presented to a customer, the model can learn to point to the one most likely to be chosen by the customer. The proposed method was evaluated on a real dataset that combines on-line user search logs and airline flight bookings. Experimental results show that the proposed model outperforms the traditional MNL model on several metrics.
关 键 词: 行程预测; 选择模型; 数据挖掘
课程来源: 视频讲座网
数据采集: 2023-12-25:wujk
最后编审: 2023-12-25:wujk
阅读次数: 10