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地球上最以客户为中心的公司:鉴别技术

Earth's Most Customer Centric Company: Differentiating with Technology
课程网址: http://videolectures.net/mitworld_bezos_frederick_technology/  
主讲教师: Jeffrey Bezos, Robert Frederick
开课单位: 亚马逊公司
开课时间: 2012-08-07
课程语种: 英语
中文简介:
在这个生动的演讲中,Amazon.com的创始人兼首席执行官Jeff Bezos讨论了许多技术进步,这些技术进步使Amazon.com成为“地球上最以客户为中心的公司”。 Bezos谈到了亚马逊运营的前30天,展示了第一个主页,并解释了俄勒冈州罗斯堡市一个鲜为人知的图书仓库是如何决定在西雅图定位亚马逊的。自1997年以来,亚马逊已经花费了8亿美元用于技术,而不是用于仓储或营销。 Bezos是一位自称为“EECS-geek”的人,他讲述了技术进步,这些技术进步不仅使客户能够找到产品(现在有2800万件产品),还能让产品找到客户。了解亚马逊如何发展“实时个性化”,公司如何进行“积极实验”。并且了解有关沙拉旋转器的更多信息,而不是您想象的。出现的还有麻省理工学院校友亚马逊网络服务经理罗伯特弗雷德里克。 Frederick解释了这些服务如何使其他零售服务与亚马逊互动。听听“运行计算机科学”的公司如何“计划在未来取得更多技术进步。“
课程简介: In this lively presentation Jeff Bezos, Founder and CEO of Amazon.com discusses many of the technological advances that have enabled Amazon.com to be the "earth's most customer centric company". Bezos talks about Amazon's first 30 days of operation, shows the very first home page and explains how the existence of a little known book warehouse in Roseburg Oregon led to the decision to locate Amazon in Seattle. Since 1997, Amazon has spent $800 million on technology, more than it has spent on either warehousing or marketing. A self-proclaimed "EECS-geek", Bezos tells of technological advances that have not only enabled customers to find products, (and now at 28 million items), enabled products to find customers. Hear how Amazon developed "real time personalization", how the company performs "active experiments" and learn more about salad spinners than you could ever imagine. Also appearing is MIT alum Robert Frederick, Manager of Amazon Net Services. Frederick explains how these services enable other retail services to interact with Amazon. Hear how the company that "runs on computer science" plans for more technological advances in the future.""
关 键 词: 亚马逊; 技术进步; 计算机科学
课程来源: 视频讲座网
最后编审: 2020-06-18:dingaq
阅读次数: 101