图 书 馆
社交网络中用户特征对客户流失的影响The Effect of User Features on Churn in Social Networks |
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| 课程网址: | http://videolectures.net/acmwebsci2011_karnstedt_churn/ |
| 主讲教师: | Marcel Karnstedt |
| 开课单位: | 爱尔兰国立大学 |
| 开课时间: | 2011-07-19 |
| 课程语种: | 英语 |
| 中文简介: |  |
| 课程简介: | Social sites and services rely on the continuing activity, good will and behaviour of the contributors to remain viable. There has been little empirical study of the mechanisms by which social sites maintain a viable user base. Such studies would provide a scientifi c understanding of the patterns that lead to user churn (i.e. users leaving the community) and the community dynamics that are associated with reduction of community members { primary threats to the sustainability of any service. In this paper, we explore the relation between a user's value within a community - constituted from various user features - and the probability of a user churning. |
| 关 键 词: | 计算机科学; 网络分析; 用户价值和客户流失概率 |
| 课程来源: | 视频讲座网 |
| 最后编审: | 2020-06-06：刘家豪(课程编辑志愿者) |
| 阅读次数: | 45 |