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新企业

New Enterprises
课程网址: http://ocw.mit.edu/courses/sloan-school-of-management/15-390-new-...  
主讲教师: William Aulet, Howard Anderson, Prof. Matt Marx
开课单位: 麻省理工学院
开课时间: 2013-01-01
课程语种: 英语
中文简介:
本课程涵盖识别和量化市场机会的过程, 然后构思、规划和启动一个新的、以技术为基础的企业。学生们为一家创业公司制定详细的商业计划。它是为那些希望创业、进一步发展现有业务、成为新企业管理团队成员或更好地了解企业家和创业过程的学生准备的。
课程简介: This course covers the process of identifying and quantifying market opportunities, then conceptualizing, planning, and starting a new, technology-based enterprise. Students develop detailed business plans for a startup. It is intended for students who want to start their own business, further develop an existing business, be a member of a management team in a new enterprise, or better understand the entrepreneur and the entrepreneurial process. 
关 键 词: 量化市场机会; 规划; 动商业计划
课程来源: 麻省理工学院公开课
最后编审: 2020-09-26:yumf
阅读次数: 49